SEO Manager
sahibinden.comLeading traffic growth strategy and site performance for sustainable organic growth, while building AI-powered solutions, coding agents and automations that streamline the team's workflows.
AboutMaking search work,
Making search work,
with code and agents.
Results-driven SEO Manager with 8+ years of experience. I've worked with e-commerce sites, news websites and major brands — today I lead SEO at sahibinden.com and build AI tooling that makes the work repeatable.
Experience
Where I've worked
SEO Manager
FlatartOwned strategic SEO planning and delivery for organic traffic growth, and led the SEO team through technical improvements.
Senior SEO Executive
D-DATSEO consulting across a multi-client portfolio, from e-commerce to SaaS.
Clients: Pınar Online · Vaadin · Leadoo · AddSearch · Nex4Biz · Vanity Estetik · Oromonaco · LOG · eTaşın
Senior Data Analytics & SEO Executive
GroupMnow WPP MediaEnterprise SEO and analytics for some of the biggest brands in Turkey.
Clients: Garanti BBVA · IKEA · Samsung · Turkcell · Nestlé · Lexus · Mutlu Akü
SEO Consultant
SmartnetSEO consulting for automotive and industrial brands.
Clients: Audi · Porsche · İklimsa · Alarko-Carrier
SEO Specialist
MilliyetSEO at Turkey's largest news website: worked with management on traffic targets through technical fixes and content optimisation.
Stack
How my stack fits together
Every project runs the same loop: measure, diagnose, build, then automate it so it runs again next week.
01 · Measure
See what's happening
Pull clicks, queries, crawl and conversion data into one place.
GA4 & Search ConsoleBigQuery & Looker Studio
output → dashboards
02 · Diagnose
Find why
Crawling, rendering, structured data, and how AI search reads the pages.
Technical SEOGEO (AI search)
output → prioritised fix list
03 · Build
Ship the fix
Pages, tools and Chrome extensions, written and tested with coding agents.
Next.jsTypeScriptPython
output → shipped tools
04 · Automate
Make it repeat
Agents with typed MCP tools re-run the audit and report on their own.
Claude CodeMCP
output → weekly agent runs
Recognition
Shortlisted among Europe's best.
European Search Awards · 2026
Finalist
AI-powered search project, sahibinden.com
Developed in the sahibinden.com SEO department and shortlisted at Europe's largest search marketing awards.
Turkey Youth Awards · 2017
Youth Special Award
Awarded the Youth Special Award as Communications Coordinator.
Certifications
4▲ certificatesCertified by the platforms
Analytics, advertising and SEO credentials.
GoogleCertificate
This certifies thatumut candanhas completedAdvanced Google Analytics
Issued byGoogleYear2022
Amazon AdsCertificate
This certifies thatumut candanhas completedAmazon Advertising Foundations
Issued byAmazonYear2021
GoogleCertificate
This certifies thatumut candanhas completedAdvanced Google AdWords
Issued byGoogleYear2017
Dijital Pazarlama OkuluCertificate
This certifies thatumut candanhas completedAdvanced SEO Certification
Issued byDijital Pazarlama OkuluYear2017
Before you go
Ask me about technical SEO
These are the things I can talk about for hours. Pick one and send me your question.